Capitalica Asset Management - Head of Digital Investment Products

About the company

Capitalica Asset Management is a licensed investment management company and part of SBA Group, one of the largest diversified business groups in the Baltics.

Capitalica currently manages around €300 million in assets across the Baltic States. Its portfolio spans office, logistics, stock-office and residential real estate, including large-scale development projects. With an experienced in-house team covering the full investment lifecyclefrom acquisition and development management to leasing and ongoing asset management - Capitalica has built a strong track record over more than a decade.

Historically focused on institutional and larger private investors, Capitalica is now developing a new generation of real estate equity investment products for a broader investor market. This new direction will combine the company’s established real estate investment capabilities with a modern digital investor experience and scalable distribution model.

About the role

We are looking for an entrepreneurial Head of Digital Investment Products to build and scale this new investment direction.

You will own the initiative from its formative stage: helping to shape the investment proposition, coordinating the launch of the first fund, designing the end-to-end digital investor journey and building the commercial engine required to attract and engage investors.

This is not a conventional fund management, sales or IT project role. It combines product ownership, business development, digital project leadership and go-to-market execution. You will work closely with Capitalica’s investment, legal, compliance, marketing and sales teams, as well as external technology partners, to turn an ambitious strategic direction into a market-ready and scalable business.

Capitalica already has the investment expertise, operational infrastructure and real estate pipeline. Your role will be to bring these capabilities together into an accessible and compelling product for retail and affluent investors. Over time, the ambition is to develop a portfolio of digitally distributed investment products with more than €100 million in assets under management.

Responsibilities

  • Lead the development of Capitalica’s new digital investment proposition from concept through launch and subsequent scaling.

  • Act as the business and product owner for the new investment vertical, setting priorities, coordinating delivery and taking responsibility for outcomes.

  • Work with Capitalica’s investment, legal and compliance specialists to define the fund structure, commercial model, investor proposition and operating processes.

  • Bring a strong customer and commercial perspective to the design of the first fund and future investment products.

  • Translate complex investment and regulatory concepts into a clear and accessible proposition that investors can understand and trust.

  • Own the end-to-end investor journey, from the first website visit through registration, KYC, onboarding, investment and ongoing communication.

  • Define business requirements for the website, investment platform, CRM and supporting technology.

  • Select and coordinate external technology providers, ensuring that solutions are practical, scalable and aligned with business needs.

  • Develop and execute the go-to-market strategy for acquiring, activating and retaining investors.

  • Work with the internal marketing and sales teams to build a qualified investor database and create effective engagement, education and conversion journeys.

  • Shape the positioning, messaging, distribution channels and commercial campaigns for the new products.

  • Establish KPIs and analytics to measure product performance, customer behaviour and commercial growth.

  • Coordinate internal stakeholders and external partners across investment management, compliance, legal, marketing, sales and technology.

  • Build the foundations for scaling from the first fund into a wider portfolio of digital investment products.

Requirements

  • Experience owning and launching a digital product, platform, marketplace or new business line.

  • Strong product or project leadership skills, with the ability to take an initiative from an early concept to a working commercial operation.

  • A commercial mindset and a solid understanding of digital customer acquisition, conversion, retention and lifecycle management.

  • Sufficient technical fluency to define requirements, challenge suppliers and coordinate digital delivery; software development experience is not required.

  • Strong analytical thinking and the ability to translate complex subjects into simple customer propositions and practical processes.

  • High personal ownership, initiative and resilience, with a genuine interest in building something new rather than maintaining an established system.

  • The curiosity and learning ability required to understand investment products, fund structures and regulatory requirements quickly.

  • Strong stakeholder management and communication skills, with the ability to lead across multiple functions without relying solely on formal authority.

  • The ability to bring structure to an emerging business area while remaining comfortable with ambiguity and iteration.

Experience in fintech, wealthtech, investment platforms, crowdfunding, peer-to-peer lending, financial services or real estate investment would be a strong advantage, but it is not essential. Relevant candidates may also come from e-commerce, marketplaces, SaaS or other digitally led businesses where they have built and scaled a customer-facing product.

What we offer

  • The opportunity to create and lead a new investment business line with meaningful autonomy and direct access to senior decision-makers.

  • A strong platform from which to build: approximately €300 million in assets under management, an established investment track record and the backing of SBA Group.

  • Access to an active real estate pipeline and an experienced internal team spanning investment, development, leasing, asset management, legal, compliance, marketing and sales.

  • The opportunity to grow from launching the first product into leading a portfolio of funds and a substantial long-term business vertical.

  • A base salary, an annual performance bonus, and potential project-based incentives, depending on seniority and contribution.

  • Private health insurance and the possibility of a company car where relevant to the candidate’s needs.

  • Flexibility to discuss the most suitable form of engagement.

ID: 325 job_post.published_on: 08/09/2026
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